Two years after their debut self titled album ‘The 1975’ and following months of speculation about the bands future, The 1975 returned to the scene in style, on Thursday evening, with the anticipated release of the brand new single ‘Love Me’ live on BBC Radio 1 with Annie Mac .
Speculation about the bands future first began back in May when Newcastle born singer Matthew Healey posted a cryptic cartoon strip message hinting the band had split up, before deleting all social media accounts causing confusion amongst the fans. Until they later reprised their online presence with what suggested a change in image and sound for the band following the success of their debut album back in September, 2013.
‘Love Me’ seems to offer the first taste of a new sound for the band consisting of Matthew Healy, Adam Hann, George Daniel and Ross MacDonald and is merely a prelude for their second album titled ‘I Like It When You Sleep For You Are So Beautiful Yet So Unaware Of It’, due for release in early 2016. The track has certainly taken the band in a new direction to the more indie sounds of singles ‘Chocolate’, ‘The City’ and ‘Girls’ off their first album.
Instead there is an element of the 80’s pop era with what seems to be a nod to greats such as David Bowie and INXS within the vibe this new music creates. The sound is undoubtedly very different from the laid back indie genre the band had became renown for perfecting with a certain panache and is some- what rather experimental showing the band have no fears in straying from their musical comfort zone, which is evident upon first listen.
The song is 80’s pop at its best interpreted in such a unique way so it becomes a natural sound for the band but yet makes them stand out from most mainstream pop artists. The heir of cynical overconfidence about the ‘new’ 1975 makes for good listening as it transports listeners back to the days of experimental pop.
This experimental side is epitomized by the variety of layers and elements of the song, the introduction boasts the familiar indie riffs featured on most previous tracks and the usual smooth, laid back sounding Matt Healey accompanied by chilled out bass and drums and a subtle electronic pop twist- a homage to popular 80’s band INXS and perhaps.
But this is merely just a first insight into the direction of the second album as ‘Love Me’ steps even further into experimental pop with lyrics exploring Healy’s cynical and narcissistic view of modern day fame and how anyone can become famous in a world where everyone views fame negatively.
However, the song is not just a dig at modern culture. It has a bit of everything that makes it worth listening to. It is the perfect blend of old and new electronic indie pop with infectious riffs and melodies and lyrics that show off the laid-back tones and style of Healy’s voice in a different light in way that sounds only as if it were natural.
‘Love Me’ successfully infuses all that is great about The 1975’s music with its traditional starting riff complementing the nonchalant tones of Healy’s vocal style perfectly in a way that shows they have to an extent stuck to their roots building up to the eclectic mix of guitars and good old synthesised pop, the song has a unique feel which sets it apart from music of mainstream artists today.
The 1975 are a band of the generation- creating music in the way it is consumed but have not yet reached the top of game. The future looks promising for the Newcastle/Manchester band but its early days yet, However I’m excited to see which direction they take next and as far as starting out goes for a genre I’m passionate about in my opinion there’s has been one of the best.